Case d'Alba:
Press tour with Irina Shayk at Lake Como

*Partnership more than 4 years

Exceeded publication KPIs by over 100%

Ranked #2 Top-10 most mentioned beauty brands in media (2024)

TASK

Support the global campaign launch of d'Alba’s SPF line featuring Irina Shayk


SOLUTION

•Curated and managed a list of top-tier bloggers matching brand values

•Full operational support: visas, logistics, ad disclosures

•On-site coordination throughout the tour

  • 71 827 395
    OTS MEDIA
  • 19
    NUMBER OF PUBLICATIONS IN THE MEDIA
  • 8 000 000
    OTS BLOGGERS