Boost brand LC Waikiki

Task

Boost brand recognition in the region and increase awareness after a long pause in communications


Solution

Campaign Strategy & Concept Development

• Seasonal campaign strategy with clear positioning

• Content development: collaboration with directors, producers, copywriters

• Creation of campaign slogans and key ideas

Monthly Content Production

• Regular content shoots

(4–8 videos per session)

• Full-cycle production: model scouting, videographers, styling, creative preparation, production management

• Formats: kids & teen shoots, family shoots, outdoor & indoor productions

  • 7.5%
    brand page growth
  • 80 000
    monthly views
  • 4 000
    monthly reach